Solving the bottlenecks of prospecting automation
With Smartly.io Automated Ads, you can create ads at scale from massive amounts of data, and update them automatically based on your feed or spreadsheet. Automated Ads provides a flexible framework for running feed-based campaigns: it takes care of creating, archiving and updating your ads based on changes in your product feed.
Automated Ads is our solution to prospecting bottlenecks that Dynamic Ads with Broad Audience is not yet able to cover. Every vertical uses this solution a bit differently. What is the bottleneck we can fix for your business? Check out our Best practices and use cases for Automated Ads.
If you're already familiar with Automated Ads and looking for instructions on how to use them, jump on ahead to our article on Setting up Automated Ads campaigns!
Sync your operations and your ads
Automated Ads help you keep your ads in sync with your operations. If you are advertising shops, rental locations, products, hotels, flights, subscriptions, etc. and you have a structured list of these items constantly updated with fresh data, you can integrate the list into Smartly.io to keep your ads synced.
Let's look at an example with feed that includes information about best-selling products. Here is how the filtering works:
What are the differences to Dynamic Ads Broad Audience?
If you want to show the most suitable products, destinations, hotels, etc. for each user in your prospecting audience, you should always use Dynamic Ads with Broad Audience. For more customized feed-based campaign setups, Automated Ads is often the right choice.
For more examples and in-depth explanation of the differences, see our article on the Difference between Automated Ads and Dynamic Ads campaigns.