With the proliferation of platforms, digital advertisers need to keep up in order to reach the right customers with the right creative at the right time. Yet we know it can be frustrating to have to manage your creative assets across multiple platforms and ad accounts, constantly having to download and re-upload into each system. That’s why we built the Smartly.io Asset Library: a centralized way to organize and leverage your assets across platforms in Smartly.io.

Manage assets in different ad accounts and social platforms

The Asset Library gives you access to all your creative media assets in one place, independent of the platform where you're creating campaigns. After uploading your creative assets into the Asset Library, you’ll be able to access them across all your ad accounts within the same company.

In the Asset Library, you can manage the following creative assets and other content:

• Images
• Videos
• Audio
• Custom fonts
• Smartly.io Image Templates and Video Templates

See how to view assets in the Asset Library and what media assets are supported.

Organized workflows

Whether you're creating a new creative asset using Image and Video Templates or creating a new campaign, you’ll be able to access your assets in one location.

In the Asset Library, you can browse all your media assets as well as Image and Video Templates. To make things even more accessible, your assets are grouped into account libraries by the ad account name that the asset was initially created under.

Save time with import and export tools

You can upload and download multiple assets to and from the Asset Library at once.

You can also import your creatives from the Facebook library into the Smartly.io Asset Library:

1. Click Library > Files in the top navigation bar.
2. Click New > Import from Facebook.
3. On the menu at the top, select the Facebook ad account.
4. Select the assets to be imported.
5. Click Import assets.