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Optimization
Save time and money while cutting down manual work.
Knowledge Base - Smartly
Optimization
Optimization overview
Introduction to optimization
Know Your Goals
Know Your Goals Cheat Sheet
Custom metrics as goals for Smartly.io optimization features
Meta learning phase and Smartly.io optimization features
Meta Campaign Budget Optimization (CBO)
Introduction to Meta Campaign Budget Optimization (CBO)
Best practices for using Meta Campaign Budget Optimization (CBO)
Optimization with triggers
Use cases for triggers
Ad Rotation
Ad Rotation overview
Bid & value optimization
Bid Multipliers
Value Optimization
Trip Consideration