Troubleshooting & FAQ
- Introduction to Troubleshooting
- Why is my campaign underperforming?
- Why do my conversions not match?
- How can I drive more conversions?
- Which conversion event to select?
- Why isn't my campaign getting impressions?
- Should I use Lowest Cost with Bid Cap or without?
- How much should you bid?
- What's the difference between a "Bid Cap" and a "Cost Cap" in bidding?
- How Facebook Optimizes Bids and Budgets: Pacing Explained
- Prevent delivery issues on Facebook